As a business owner, managing the growth of your organization is tough. There’s a lot of decisions to make that are only compounded by budgetary constraints. Every business tool seems like a good idea but eventually the costs of new software mount up and the efficiency and productivity of the business hasn’t changed.
But that’s where Amazon Web Services makes things a lot easier with cloud computing.
Cloud computing has developed over the last decade to become a mainstream business tool. This isn’t surprising given the range of benefits of cloud computing, including a reduction in capital costs, reduced spending on technology and streamlining processes – all benefits that can increase the efficiency and productivity of the business.
So here’s 3 ways that you can grow your business with Amazon Web Services (AWS).
1) Reduce Costs/Flexible Server Usage
One of the benefits of provisioning servers with AWS is that you can run servers for a low cost, based on Amazon’s ability to achieve huge economies of scale. And with Amazon’s multi-tiered pricing structure, you can pick the right server and pricing package that suits your organization’s budget and business growth needs.
Provisioning servers with AWS allows you to avoid the hassle and expense of having to purchase servers in-house, which can take weeks to get set up.
So with AWS you can use the cost savings to reinvest in other areas of your business, helping you to grow. This is especially great for start-ups who need to spend their capital wisely.
Growing your business with Amazon Web Services can also be achieved through scalability in server usage. One of the problems when developing a new application is that you don’t always know how customers will react to your application and the potential adoption rates of the application. This then makes it difficult to decide just how much server capacity you need to support your application.
But with Amazon Web Services, you have the power to scale your server usage up or down, depending on the needs of your testing/application development. So as your application gains popularity, you can scale up the amount of servers you are using to run the application. And with this flexibility in server provisioning, you can save a whole lot of money, which can be used to reinvest in other areas of your business.
2) Customer Outreach
As your business grows, you may want to broaden your customer base and reach out to customers far and wide, including globally. One of the reasons many organizations don’t do this is because of the costs of trying to deliver a good customer experience to a distributed customer base.
But AWS doesn’t let customers’ geographical distribution hold you back. Amazon Web Services’ global infrastructure extends across 9 regions and within each region there are a series of availability zones where you can launch EC2 instances.
This means that you can deploy your application to customers globally whilst providing a great customer experience with low latency.
3) Support for Start-Ups
For start-ups, it’s not easy to achieve growth in your business and it can take a lot longer than you would like. That’s why Amazon Web Services provide special perks for start-ups to help you get going with your business.
For example, one of the perks of AWS for start-ups is AWS Activate. AWS Activate is a program that helps start-ups to learn about Amazon Web Services and how they can be used to help your business grow. This includes training sessions on how AWS affects cost management.
Another service of AWS that is beneficial for start-ups is AWS Mobile Hub. AWS Mobile Hub provides start-ups with a fast way to build mobile applications, allowing you to configure features such as data storage and backend logic.
And once you’ve finished building your application, AWS Mobile Hub allows you to test on real devices and assess their performance using an analytics dashboard. Ultimately, AWS Mobile Hub is a quick way to develop and monitor apps, without the hassle of managing an entire infrastructure.
So there you have it. Three ways that you can grow your business with AWS;
- Take advantage of AWS’ economies of scale to reduce your IT costs and use the savings to reinvest in other areas of your business.
- With AWS’ global presence, you can provide a great customer experience to customers worldwide, giving you the confidence to expand your customer base.
- With AWS’ perks for start-ups, you can achieve growth in your business without the hassle of dealing with a large infrastructure.
What’s really cool about AWS is that their servers are compatible with a number of software tools out there that can help you to save even more money on your AWS bills. One of these tools is Cloud Machine Manager, the server on/off switch that gives you on-demand control of when your AWS EC2 servers are active. With Cloud Machine Manager, you can save a whole lot of money which can be used to reinvest in other areas of the business, or even more servers!
To see how much money you can save with Cloud Machine Manager, check out the savings estimator.
